Qwik Byte
Big Ideas. Small Bites.

AI can make product teams faster. It can summarize customer feedback, spot patterns, surface dependencies, and even help shape a roadmap. Sounds great, right? But here’s the catch: AI works with whatever you give it. If your inputs are unclear, your priorities are fuzzy, or your process is broken, AI won’t fix it. It will just help you move faster in the wrong direction. The Roadmap That Looked Right We explored using AI to bring more structure to roadmap planning. The idea w

It’s not just what you built — it’s why you built it. As product managers, we often talk about domain experience like it’s a badge. But it’s not about the number of features shipped or dashboards delivered. It’s about understanding what prompted you to build them in the first place. The “Why” stays fairly constant. The “How” keeps evolving. In any domain, the problem space (the “why”) rarely changes. People need the same outcomes — faster service, better visibility, simpler w

We often treat the IC vs. manager decision like a career fork — as if one path climbs higher than the other. But the truth is, both lead to impact, just in different ways. I’ve been on both sides — started as an engineer, moved into engineering management, then shifted into an IC role in product management to deepen my understanding of domains and the craft of product management. That phase helped me build depth, credibility, and confidence in my decisions. Eventually, my lov

When my team and I started using Agentic AI to build persona-based UX for the product we're working on, we quickly realized we were...

3-Part Hiring Framework Hiring a product manager is a unique and specialized task. In my experience, it's part science, part art—and...